Marketing Strategies for Roofing Contractors

By Tara Millar


We have been continually thinking of different ways to assist our roofing contractor customers advertise their business for free. There are several paid business opportunities in existence that need to be a component of all of your roofing marketing and advertising plans however , there will always be ways to get some business for free.

This plan proceeds in conjunction with many other ways which we're going to be talking about later on. We mentioned seeking homes which are for sale that seemed as if they needed a new roof then making contact with the listing Real estate agent on that home to see if the property owner would like to get an appraisal for the property that they can give potential buyers. Thus think of this as being similar to that though the opportunity for this course is much better.

In contrast to hunting for properties which have bad roofing, one can market to Just about every residence that's currently for sale. Consider this; each and every home buyer hopes to acquire a property that they've known has a decent roof. If you possibly can offer a cost-free evaluation and some kind of letter of accreditation to the sellers of the house, that is going to surely possibly be a benefit to these individuals in promoting their property. At this point they can promote their house with a "Certified Roof" and that can wipe out loads of worry for a possible property buyer by getting that official certification on hand.

Now this could obviously demand a quality time commitment so you could possibly be thinking all of this seems great and "fluffy" but wait, how in the heck do I earn money by undertaking free roof inspections on all these properties that are for sale? Great question... If you carry out these kinds of checkups, here are a few matters we know:

This specific home has a Good or Bad Roof The home SELLER and property buyer get your roof accreditation in their hands Almost all roofs at some point really need to be fixed or redone

Those are some extremely effective ideas which you have going for you. From your "abilities" you will find there's pretty good probability that the homebuyer and the seller are likely to call YOU if something actually needs to be done on their roof. You've certainly established that you already know what you are doing using the certification. You're already acquainted with the roof which needs to be repaired. The house owner could well be unreasonable to not ever get in touch with you to perhaps show up and present a cost-free estimate on the job.

Here is another thing to contemplate. At some point, you may be forgotten by both buyer and home owner if you do not continue to market to these folks. Ensure that you put on paper the address of the homes that you complete a certification for to enable you to continuously mail roofer direct response marketing articles to that particular address and be sure that your company is going to be top of mind if the home owner wants a roofing company to do some work.




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