Should Morgan Wilshire Be the Model Firm for Partnerships?

By Rob Sutter


The cliche goes, "imitation is the sincerest form of flattery," and it's possible to apply that to business. One such company that it can be applied to is Morgan Wilshire. While the investment firm in question may not appear to be it at first glance, it's a model meant to be followed. The several partnerships that the firm has solidified has only helped it to become a far more successful entity in time. The firm has shown that the partnerships create business and the success of M.W.S. has proven that.

Morgan Wilshire was responsible for many partnerships made with companies along the lines of the Girl Scouts Cookie Program, Adelphi University and St. Jude Children's Hospital. This is a collective roster, to say the least, but many positives have come. Whether it came from free cookies coming from the Girl Scouts, which is something that I am certain not many would associate broker-dealers like M.W.S. with, or involvement at job fairs, the firm has had plenty of business. The results of these collaborations, for the most part, have been rather successful and the benefits have been made clear.

It'd be hard for Morgan Wilshire to claim that it was the only entity to partner up with a vastly different organization. World Wrestling Entertainment has been doing plenty of work lately with the foundation called Susan G. Komen for the Cure. The biggest pro wrestling juggernaut joining forces with a breast cancer awareness organization doesn't seem like a likely fit but it has worked to heighten the awareness of the cause. Simply the fact that many wrestlers have donned pink wristbands cannot be ignored.

What about partnerships made in the way of video games? Nintendo and Capcom have come together with their respective characters, Professor Layton and Phoenix Wright. Both of them heroes in their own puzzle and logic-based series of games, it seems like a genuine fit. The unlikely part comes from their divergent personalities, Layton being more cool-headed under pressure unlike the hotheaded lawyer Wright. It seems like a crossover game has made strides overseas in Japan, so who's to say it won't reach the States later on down the road?

While Morgan Wilshire may not have been the first company that made a partnership not many would expect, it's hard to say that it will be the last. After all, sometimes the most unlikely of duos can come away with the craziest of results. Companies that are far different from broker-dealers have done exactly that and they've come away better as a result. Sometimes the most obvious choice isn't exactly the one that's right, so a risk here and there could prove to be beneficial in the long run.




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